the 2020 club

 

Dear Covid-19,

We accept the fact that we’ve had to sacrifice a whole month in lockdown for whatever it is we did wrong, but we think you’re crazy for making us believe who you think we are.

You see us as you want to see us, in the simplest terms, in the most convenient definitions.

But what we found out, is that each one of us is a

Brain,
motivated and hardworking and coming up with new business ideas

Athlete,
getting out for exercise and pushing ourselves to new limits

Basketcase,
unable to do anything and wanting to hide under the covers all day

Princess,
wanting to feel special, and dressing up just for the fun of it

and a
Criminal,
breaking some form of lockdown regulation and deep down feeling a thrill about it.

Does that answer your question?

Sincerely yours,
the 2020 club
—————–

…as you can see, i was watching the Breakfast Club last night.

Here’s to the brains, the athletes, the basketcases, the princesses, and the criminals.

May you embrace all the categories, whatever one you are today, or whatever combination you are right now.

May we not fall back into our one category, pretending we are okay and not admitting to being a basketcase when things are hard. Giving up on being an athlete when the lockdown is lifted, or leaving the tiara to the children again. Fitting into boxes and setting aside our newfound creativity, or going back to business as usual instead of stretching our brain power.

May we all still greet each other on Monday, and all the following Mondays too.

May we not walk past each other in the halls.

Follow me

ON THE GRAM

Sometimes the simplest, almost “old school” marketing strategies can make a big difference. 

In today’s masterclass I’ll be taking you through a few real life examples of accountants who have followed up old leads. Sent direct mail. Contacted local companies. And seen success already! 

I’m a huge believer in the foundational aspects of marketing: but equally, you can build on those foundations by doing the small tasks which have a big impact. 

DM me or comment “masterclass” and I’ll send you the link for the live session (or the recording afterwards)! 

#masterclass #marketing #oldschool #followup #sales #leads #justkeepgoing #foundations #marketingagency #strategy
Sometimes the day is wet and wild for hours… and you’re not sure if you want to go out and get soaked but you go out anyway…and you’re so glad you did! 

#isleofmull #glengorm #walkbythesea #walking #justkeepgoing #saturday #vitaminsea #beautyeverywhere