Category Archives: Karens Notes

Keep doing the invisible work

KLR notes invisible work 17-04-21

I got distracted this week. I had brilliant new ideas about how to help our clients and a message I wanted to make sure we get across, and ended up spending most of a day working on a video and some content on this topic and all the new ideas when really…I would have done better to just keep going on the projects I’ve got before me.

The two levels of success in work: hard work + yes, to creativity + rest

KLR notes 2 levels of work 03-04-21

At the beginning it’s “hard work, and saying yes to just about everything”. This is how you succeed.

You move to working less, and saying no to almost everything. Hard work you replace with creativity (the ability to see opportunity) plus risk (the willingness to go for it). And instead of saying yes to almost everything, you work on saying no to almost everything.

The art of asking questions

KLR notes Art of asking questions

There is SO much more to question asking (and answering) than we realise. As the owner of a creative agency whose purpose involves understanding our clients better so we can help them create better marketing…asking questions is one of the most important skills we have.

How we ask questions and how we listen, can entirely change the answers we receive.

Listen to your gut…and dig deeper

KLR notes listen gut

“I just trust my gut”, you think. You hire someone you feel right about, and reject to the ones you don’t. A new prospect says and does a few things which feel dodgy, but seems like a nice guy, so you take him on as a client anyway. Many weeks or months later something happens and you think, “I knew it. I KNEW IT.”

Do I need to block out a full day at a time to get marketing done?

KLR notes block out day 12-12-20

Right, you’re going to be serious now. You’re going to focus your energy and attention on marketing a bit more (maybe this is your 2021 plan).  But you know marketing always gets put off. You plan an hour or some time to “do marketing” and then you get emails and messages and phone calls and

Choose to give thanks. Always

KLR notes give thanks 28-11-20

This week is the American holiday of Thanksgiving. As a dual British-American citizen, it’s still a holiday I celebrate here in Scotland, and it really is one of my favourite holidays of all. Because the premise is: things are (or have been) very hard, so you gather together with family, eat good food and lots of it, and you give thanks for it all. For the food, the family and friends and tribe, and all the good things you’ve received or experienced even through the hard times.

Long way only (no shortcuts)

long way no shortcuts

I’ve been having various levels of back pain for the past seven weeks.  (Just in case you don’t read the full note: don’t worry. I’ve seen a doctor, several physios, and am doing the work, and it is getting better. It’s just slow. That’s sort of the point of the note.)  When it first started,

Choosing personal pillars and values (and how this helps a team)

KLR pillars whisky walking coffee faith potter

Not long after I set up PF, I identified what I saw as the core foundational “pillars” of the company. Things I personally stood for and what I wanted the agency to stand for, too. Those are creativity, integrity, generosity, and rest. (For a while there was one called “service”, but I decided that was less of