“Think of your brand like a bouncer”, I said on LinkedIn this week. Its job is to protect and help you from letting in those you don’t want in your club. And to protect the club (your business) from being so confusing that no one knows what you stand for, so they dither and eventually
Tag Archives: hiring
05
Oct
Oct
My company needs a marketing manager. I’m hijacking my Karen’s notes this week to ask for your help. No matter how much we do in terms of recruitment, the best hires often come from someone knowing someone else. We’re firm on what we want (and don’t want) at PF, we have a fairly intensive hiring
