“We’re doing all the things right now, so I guess my question is…what do I focus on?” Had a one to one Momentum session with a client last week, and when I asked what particularly she wanted to cover, this was it. This is for those of you who ARE actually doing things. Loads of
Category Archives: Karens Notes
25
Jul
Jul
I’ve got a personal vendetta against the word “should”. It’s a shame word, a guilt word. And an unnecessary one. I started this change over six years ago. I’d never loved the word, but there was a final kicker when my dad was terminal, and on hospice. It had been a long road, as cancer
10
Jul
Jul
As we keep hearing about being “real” and “authentic” in marketing, and being “more human” in the content we create and share, we have to have the swearing conversation. Swearing has historically been considered “unprofessional”. Along with tattoos, drinking (alcohol, obvs) during working hours, and comfortable clothes which are unstarched and without collars or ties or jackets.
26
Jun
Jun
As we read No Rules Rules, or watch a business documentary, or consider applicants who want to work with PF, or think about the changes we will or won’t make: we need to be the sword of Gryffindor. We take in that which makes us stronger.
22
May
May
When you fail. When something goes wrong. When the conversation was difficult, or the client left, or got angry at you. When the applicant or team member didn’t work out. When you screwed up, when it broke, when you missed the deadline. When someone complains, or is upset, or doesn’t understand. There are two questions
08
May
May
Many problems we shoulder are heavy. Difficult conversations, hard truths, issues with clients, differences of opinion. The burden you have to carry – only you, and no one can carry it for you – is like a backpack. A load is like a boulder. Something you literally can not (and are not supposed to) carry alone.
01
May
May
I walked a literal marathon last Saturday. I wanted to go walking and exploring – i have a list on my phone of places I want to explore, which I haven’t been able to travel to for the past year. And now the travel ban has been lifted I’m heading out as often as I can.
17
Apr
Apr
I got distracted this week. I had brilliant new ideas about how to help our clients and a message I wanted to make sure we get across, and ended up spending most of a day working on a video and some content on this topic and all the new ideas when really…I would have done better to just keep going on the projects I’ve got before me.
03
Apr
Apr
At the beginning it’s “hard work, and saying yes to just about everything”. This is how you succeed.
You move to working less, and saying no to almost everything. Hard work you replace with creativity (the ability to see opportunity) plus risk (the willingness to go for it). And instead of saying yes to almost everything, you work on saying no to almost everything.
27
Mar
Mar
There is SO much more to question asking (and answering) than we realise. As the owner of a creative agency whose purpose involves understanding our clients better so we can help them create better marketing…asking questions is one of the most important skills we have.
How we ask questions and how we listen, can entirely change the answers we receive.
