People who are recommended to you almost never simply pick up the phone and call you. They do research. They think. They go through a lot of pain. They wonder and worry. They put it off. They go to your website. They follow you on social. They ask for recommendations. They think about it longer.
Author Archives: Karen Reyburn
13
Apr
Apr
When you identify something about yourself that’s different, something that tempts you to feel is “not as” (not as good , not the same as others), what do you do with that? Do you… …defend or …dive deeper? For the past year or so we’ve been talking within the PF team about the concept of
Karens Notes, Sketchnotes, Book Reviews
Show your work: Who are your influences? What are you learning?
06
Apr
Apr
I’ve been avoiding reading this book for months. It’s been in my book stack, reminding me with its bright yellow cover that it’s there, ready to be read, ready to encourage me and give me new ideas. Actually, that’s why i was avoiding it. I knew this book is about sharing what you’re working on,
30
Mar
Mar
You don’t have time for social media. You’re already swamped with emails, client meetings, team issues, events, new apps to check out, and on, and on. Fitting in more marketing time to look at social media – to learn it, figure out how all the different platforms work, know what works best and what doesn’t….that
23
Mar
Mar
Struggling to find what to write about? Not sure where to start, how to direct your team, feeling blank? There are two categories which will never fail you (unless of course you’re not talking to your clients, in which case, sort that out!). Victories and Questions. I’m talking particularly about your clients’ victories, and your
16
Mar
Mar
I’m on a train right now, as I write this, going into Edinburgh for our in-person PF team get together. It’s always good fun to get together with the team (who are usually remote and communicating via Slack and video), and the sun is shining, and the skies are blue. A nice change from Storm
Karens Notes, Sketchnotes, Plans & Strategy
“…I wanted to know the story those numbers were telling me.”
09
Mar
Mar
Last week my accountant said something that has stuck with me – and come back to me – every day since he said it. I traveled, attended a lot of events, met amazing people and re-connected with ones i knew already, had new business opportunities… and yet the one thing that stands out in my
02
Mar
Mar
This week, I remembered something we brainstormed at PF about five years ago. Something that never got off the ground. An idea that seemed incredibly brilliant at the time, but didn’t happen. Looking back at it now I’m so grateful we didn’t go this route. (I admit this has been responsible for a LOT of
23
Feb
Feb
Everything rushes by so fast. The train. The cars. The meetings. The emails. The slack messages. The cities. All the people. The queue for coffee. (Okay that one maybe doesn’t move so fast cos we don’t have our coffee yet.) In the past week I’ve had a lot of opportunities to rush. Today, I was
16
Feb
Feb
Sometimes you need to just get started. And sometimes you need to just stop. Last week I spent five days on the Isle of Mull. It’s my favourite place of rest, of beauty, of refreshment, of quiet and peace. And although I told myself I would simply sit by the fire and read books and
