If the prospect doesn’t come back to you, the answer is not “Oh well, they weren’t that interested anyway.” The answer is “I need to keep following up until I get an answer”. There are endless reasons a prospect might not come back to you. Here are just a few. They wanted a sense of
Category Archives: Just keep going
Karen’s Marketing Tips, Social Media, Just keep going, Karens Notes
Learnings from a 100 day video challenge
21
Jun
Jun
On Tuesday of last week, I recorded my 100th consecutive video and shared it on Instagram. I started the challenge on what felt like a whim. I was out for a walk on a Sunday morning, and was thinking about the power and impact of video. And how I often avoided it because my hair
14
Jun
Jun
Change takes adjustment: for you and for others. Whether it’s helping the team change the way you do things at the firm, or sharing systems or price changes with clients, or scaling your business: trying to make the change instantly will likely be tough. Instant change shocks you and surprises you. And you don’t know
25
May
May
When I find myself a bit overwhelmed, a bit “oh my word where do I start first”, my tendency is to do more things. Do as much as possible so I can tick things off my endless (and ever-increasing) list so I feel a bit of relief. All that achieves is a very small amount
17
May
May
One of the many fun parts of being an entrepreneur is ALL THE IDEAS. All the time. When I’m meeting with a client and they mention something they need. When I’m at a conference and talk with multiple accountants about what they’re excited by, or struggling with. Reading one of my latest business books. Listening
10
May
May
Knowing what really makes you come alive, fills your cup…that can be hard to tell sometimes. After all, things can feel a bit heavy at times. Things with clients, with team members, with family members, with yourself. Grey and cloudy and rainy weather. Prices going up, up, up everywhere you look (even in your own
All, Karens Notes, Karen’s Marketing Tips, Recommendations, Just keep going
Accountability doesn’t mean you get everything done
26
Apr
Apr
Every month I hold one-to-one coaching calls with accountants who have either a big project they want to make progress on, or a series of small tasks they keep putting off. Either way, their momentum calls are just that: the space for them to build momentum. Get shit done. There’s always a point - usually
All, Karens Notes, Karen’s Marketing Tips, Recommendations, Just keep going
Signed out AMA (Against Marketing Advice)
22
Mar
Mar
` I’ve been watching Grey’s Anatomy recently (with the lofty and noble goal of finally finishing all seasons, only to discover it’s nowhere near done and a new season starts this week). And at times on the show, a doctor notices an issue or suggests a course of treatment and the person says no, I
All, Karens Notes, Recommendations, Social Media, Just keep going
The story of the shitty pots (make more, get better)
08
Mar
Mar
` There’s a story about a ceramics teacher who split his class into two groups. One would focus on quality, making the very best ceramic pot, and only one; and the other would focus on quantity, making as many ceramic pots as they possibly could. The results would be graded accordingly: in the quality group,
24
Feb
Feb
` A few weeks ago I had the privilege of literally watching someone go from “but this might not work” and all the reasons it was Too Much, to “ohhh this could be amazing actually!” It was a perfect example of moving from making a decision based on the fears to making a decision based
